Global Pilates Mat Market - WishTree Insight

Global Pilates Mat Market by Type (Rubber Mats, PVC Mats, TPE Mats, Cotton & Jute, and Others), Distribution Channel (Online Channel, Speciality Store), and Regions, The Asia Pacific, Middle East Africa, Europe, North America, and Latin America) - Global Industry Analysis, Share, Growth, Trends, Size, and Forecast 2021 – 2031

The pilates mat market size was valued at USD 15.3 billion in 2021 and is expected to surpass USD 21.4 billion by 2031, expanding at a CAGR of 6.2 % during the forecast period, 2021–2031. The market's growth is attributed to the growing popularity of fitness and yoga.

INTRODUCTION

Pilates mats are fabricated mats used to provide traction and cushioning during workouts. These mats are used to perform different floor exercises. They have different thicknesses, densities, designs, and sizes based on the nature of the exercise. These mats provide extra cushioning and protection for people with sensitive skin from bare ground. Pilates mats are thicker, broader, and denser than yoga mats. These mats are made from PVC, Foam, and rubber and are of many other types.

Fitness and exercise are new trends getting popular globally and the evolving markets are also gaining immense popularity worldwide.

Market Trends, Drivers, Restraints, and Opportunities

• The rise in awareness of the health benefits of doing yoga and pilates are driving the market of pilates mats.
• Increasing cases of diseases, obesity, and rising awareness of staying healthy & fit are boosting the demand for pilates mats.
• The rising number of pilates studios is expected to drive the market.
• High efficiency and low cost of the product is a key driver to boost the market.
• Rise in the expenses concerning the pilates equipment is estimated to hamper the market.

Scope of the Report

Market Segment Insights

The PVC mat segment is projected to register a considerable CAGR of 41.8%

Based on type, the pilates mat market is divided into rubber mats, PVC mats, TPE mats, cotton & jute, and others. The polyvinyl chloride (PVC) mat segment is projected to register a considerable CAGR of 41.8% and is expected to continue the growth in the forecast period owing to its cost-effectiveness. Looking towards the environmental concerns it is expected that this segment will lose its share as it is non-recyclable and contains chemicals. However, the rubber mats and cotton & jute mat segment are anticipated to hold a key share of the market in the coming years owing to their eco-friendly properties.

The online segment is anticipated to expand during the forecast period

Based on the distribution channel, the pilates mat market is bifurcated into online channels and specialty stores. The online segment is anticipated to expand during the forecast period. It is expected to expand at the CAGR of 7.4% in the forecast period owing to increasing penetration of the internet and smartphone. The 24-by-7 availability of online channels is also a key factor to uplift the segment growth in the market. However, the specialty store segment is anticipated to hold a steady share of the market in the coming years.

North American region constitutes a key market share

In terms of regions, the pilates mat market is classified as Asia Pacific, North America, Latin America, Europe, and Middle East & Africa. The market of North American region constitutes a key share of the market owing to growing awareness about health benefits. However, the market of the Asia Pacific region is anticipated to expand at a rapid pace during the forecast period expanding at a CAGR of 8.6%. the growth of the region is attributed to the supportive government initiatives with increasing participation and awareness about health benefits.

Competitive Landscape

Key players competing in the pilates mat market are Aerolite Ceiling Systems (India); Hugger Mugger (U.S.); Barefoot Yoga Co. (U.S.); Adidas AG (Germany); Amer Sports (China).

FAQs

How much is the market worth?

The pilates mat market size was valued at USD 15.3 billion in 2021 and is expected to surpass USD 21.4 billion by 2031.

During the forecast period, what is the CAGR of the market?

During the forecast period, the CAGR of the market is expected to be 6.2%.

What are the key drivers of the market?

The market's growth is attributed to the growing popularity of fitness and yoga.

What segments are covered in the Pilates Mat report?

The segments covered in the report are type (rubber mats, PVC mats, TPE mats, cotton & jute, and others), distribution channel (online channel, specialty store)

Mention the key players in the market.

Aerolite Ceiling Systems (India); Hugger Mugger (U.S.); Barefoot Yoga Co. (U.S.); Adidas AG (Germany); Amer Sports (China)