Global Mens Underwear Market - WishTree Insight

Global Men’s Underwear Market by Type (Trunks, Boxers, Briefs, Boxer Brief), Fabric (Polyester, Cotton, Nylon, Modal), and Regions, The Asia Pacific, Middle East Africa, Europe, North America, and Latin America) - Global Industry Analysis, Share, Growth, Trends, Size, and Forecast 2021 – 2031

The Men’s Underwear market size was valued at USD 11.89 billion in 2021 and is expected to surpass USD 61.3 billion by 2031, expanding at a CAGR of 7.4 % during the forecast period, 2021–2031. The market's growth is attributed to personal hygiene, health, best fit, and a growing population.

INTRODUCTION

Men have different types of underwear to maintain personal hygiene & health. There are different types of underwear such as briefs, boxer briefs, trunks, boxers, and others. Briefs are commonly used underwear, boxer underwear is best for breathability, they are on the loose-fitting side, trunks are popular wear among men, and boxer briefs are the combination of boxers and briefs. Increasing awareness regarding health, fitness, and personal hygiene is influencing men to spend on good quality underwear. The promotional campaigns and endorsement by celebrities have risen the sale of the product. The increasing disposable income, changing lifestyle, improving standards, and preferences as per need are expected to propel the market.

Market Trends, Drivers, Restraints, and Opportunities

• Growing concern among individuals regarding cleanliness and personal hygiene is a key factor driving the market.
• Increasing availability of a wide range of products and designs which can be used for different purposes including sports, functional wear, regular wear, and others are considered key drivers to fuel the market.
• Improving fashion trends, changing consumer lifestyles, increasing disposable income, and customer preferences are anticipated to create lucrative growth in the market.
• Increasing concern regarding fabric used for manufacturing underwear is a major factor driving the market.
• Availability of a variety of product fabric types is driving the market growth.
• The production of intimate product designs and patterns is creating the popularity of the product among customers.

Scope of the Report

Market Segment Insights

The boxer brief segment is projected to register a considerable CAGR of 36.0%

Based on type, the Men’s Underwear market is divided into trunks, boxers, briefs, and boxer briefs. The boxer brief segment is expected to expand at a rapid pace during the forecast period by 36.0%. The growth of the segment is attributed to the factors such as better fit, comfort, and support offered by the product. However, the trunk segment is anticipated to hold a key share of the market in the coming years owing to its versatile nature, suitable for everyday wear.

The cotton segment is expected to expand at a rapid pace

Based on fabric, the Men’s Underwear market is divided into polyester, cotton, nylon, and modal. The cotton segment is expected to expand at a rapid pace during the forecast period. The segment is driven by its properties that make the product soft, breathable, lightweight, more durable, and resistant to moisture. However, the modal segment is anticipated to hold a key share of the market in the coming years. It is the softest fabric and is more absorbent than cotton.

Asia Pacific constitutes a key market share

In terms of regions, the Men’s Underwear market is classified as Asia Pacific, North America, Latin America, Europe, and Middle East & Africa. The market of Asia Pacific is expected to constitute a key share of the market during the projected period due to the high male population in the region. However, the market of North America and Europe is anticipated to expand at a rapid pace during the forecast period as driven by the presence of prominent players and high demand for different fabrics, patterns, and designs.

Competitive Landscape

Key players competing in the Men’s Underwear market are Phillips-Van Heusen Corporation (U.S.); Jockey International (U.S.); Iconix Brand Group Inc. (U.S.); Levi Strauss & Co. (U.S.); Hanesbrands Inc. (U.S.); Ralph Lauren Corporation (U.S.); Playboy (U.S.).

FAQs

How much is the market worth?

The Men’s Underwear market size was valued at USD 11.89 billion in 2021 and is expected to surpass USD 61.3 billion by 2031.

During the forecast period, what is the CAGR of the market?

During the forecast period, the CAGR of the market is expected to be 7.4%.

What are the key drivers of the market?

The market's growth is attributed to personal hygiene, health, best fit, and a growing population.

What segments are covered in the Men’s Underwear report?

The segments covered in the report are type (trunks, boxers, briefs, boxer brief), and fabric (polyester, cotton, nylon, modal).

Mention which region is expected to hold the highest share of the Men’s Underwear market.

The Asia Pacific region is expected to hold the highest share of the Men’s Underwear market.

Which segment holds the largest market share in Men’s Underwear by 2031?

The boxer brief segment holds the largest market share in Men’s Underwear by 2031.

Mention the key players in the market.

Phillips-Van Heusen Corporation (U.S.); Jockey International (U.S.); Iconix Brand Group Inc. (U.S.); Levi Strauss & Co. (U.S.); Hanesbrands Inc. (U.S.); Ralph Lauren Corporation (U.S.); Playboy (U.S.)